RAPID CHANGING AND GROWING OF TRAVEL MARKET
The scale of population movement in the world today is beyond imagination. The number of overseas travelers in the 1950s was only 25 million, but in 2016 the number increased to 1.2 billion. Along with the increase in the number of travelers, it is worth noting that in the past, travel mainly between developed countries is no longer limited to developed countries.
After the global financial crisis, tourism expenditures in developing countries tend to increase more rapidly than in advanced economies. This is because developing countries are not only consumers of the travel and tourism industry, but are also enhancing tourism competitiveness to become suppliers of attractive tourist destinations. because of. In addition, in an era of low growth and high unemployment worldwide, interest in the potential value of the tourism industry is increasing rapidly as a new economic growth engine. In particular, compared to 2015, what stands out in the 2017 tourism competitiveness assessment is the advancement of these developing countries. According to the evaluation, 12 out of the 15 countries with the most development are developing countries, and these changes are providing better conditions for developing countries to develop the travel and tourism sector, and a large number of Means that we are moving towards an advantageous position in attracting new tourists.
So what is the tourism industry? It is not limited to simply staying and enjoying the scenery, it is a reality that is being expanded and recognized as it spans the entire consumer industry such as accommodation, food, shopping, transportation, culture, sports, leisure, and regional specialty industries. The United Nations Conference on Trade and Development (UNCTD) defines the tourism industry as the aggregate of industrial and commercial activities that produce goods and services that are primarily consumed by foreign and domestic travelers. As such, the tourism industry is changing the lives of countless people through economic growth, job creation, and poverty relief, and the travel and tourism industry has grown at a global economic growth rate for six consecutive years despite global geopolitical uncertainties and economic fluctuations. Are smiling.
The United Nations World Tourism Organization (UNWTO) recently released statistics that the world tourist population in 2017 reached 1.32 billion, a 7% increase from 1.23 billion in 2016. Between 2010 and 2020, the world’s tourist population is expected to grow by an average of 3.8%, but the actual growth rate in 2017 exceeded that. The UNWTO also predicts global growth in 2018, with Europe and the United States growing 3.5–4.5%, Asia- Pacific region growing 5–6%, Africa region growing 5–7%, Middle East region growing 4–6%, and it is expected to grow at an average of about 4–5% globally in 2018, given the momentum from the growth trend in 2017. That is why many countries around the world are investing heavily to gain an edge in the travel and tourism industry.
